ARTISAN MALT VINEGAR AT THE DEVONSHIRE, SOHO

 ‘Buzziest pub in the world’ uses the world’s finest malt vinegar

Photo by Ham II, licensed under Creative Commons

Tucked away as we are at the furthest-flung end of Cornwall, we know very little of what goes on in the fleshpots of Soho. So it was a pleasant surprise to see this article pop up on my phone – about one of our customers.

https://www.esquire.com/uk/food-drink/a61826917/the-devonshire-pub

Apparently, The Devonshire in Soho is ‘the buzziest pub in the world’ – as good as a pub gets. And the essence of their success seems to be that they make sure they get all the details right. What they offer is the classic English pub and pub-food experience, but with everything done just so.

Vinegar is, generally, one of the details. In most meals it’s not the star of the show – it’s one of the supporting cast. It’s easy to find malt vinegar that’s cheaper than ours – but you won’t find any that’s better. The Devonshire gets all the details right – so naturally, they use Artisan Malt Vinegar.

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